Send It: Email MarketingSend It: Email Marketing

// THE HOME SERVICES PODCAST THAT GETS TO THE POINT

To The Point.
No fluff. Just growth.

Stop wading through generic business advice. Start hearing real strategies from the contractors, operators, and marketers who've actually built it in home services.

Hosted by Chris Yano and Chad Peterman, To The Point is the go-to podcast for HVAC, plumbing, electrical, roofing, and garage door company owners who want to grow — without the fluff. 316+ episodes. Every Tuesday.

Free. New episode every Tuesday.

316+

Episodes

Weekly

New drops

Every Tuesday

Release day

// WHAT GETS COVERED

Every episode is actionable.

No theory. No recycled advice. Every episode is built for contractors who are in it — growing, hiring, selling, and figuring it out in real time.

Marketing strategy & ROI
Leadership & culture
Hiring & retention
Sales process & CSR training
Scaling from $1M to $10M+
Technology & AI in the trades
Financial planning & operations
Branding & storytelling
Email marketing
Industry trends & current events

// YOUR HOSTS

People who've actually done it.

Chris Yano

Host & Founder

Chris Yano

Founder and longtime CEO of RYNO Strategic Solutions, one of the largest digital marketing agencies built exclusively for home services. Chris has spent nearly two decades in the trenches with contractors — from $500K startups to $100M+ operators. He brings the marketing brain, the industry relationships, and a refreshing lack of patience for anything that doesn’t actually move the needle.

Chad Peterman

Co-Host

Chad Peterman

President of Peterman Brothers, one of Indiana’s most recognized home service brands. Chad built and scaled a multi-trade operation across HVAC, plumbing, and electrical — and he’s lived every challenge the show covers. He brings the operator’s perspective: what it actually looks like to hire, train, market, and lead a growing trades company day after day.

// PAST GUESTS INCLUDE

The best in home services.

Plus: Mike Tyson, Roy Williams, Robert O'Neill, and a Navy SEAL or two.

Ken Goodrich

Goettl Air Conditioning

Chad Peterman

Peterman Brothers

Robert O’Neill

Navy SEAL — RYNOx keynote

Terry Nicholson

Home services legend

Aaron Gaynor

Eco Plumbers

Zac Garside

Send It Email Marketing

// FEATURED ON TO THE POINT

“In this micro episode, Chris Yano welcomes Zac Garside — President of Prolific and email marketing wizard — for a deep dive into why most home service businesses are sleeping on email marketing. Spoiler alert: it's more powerful (and affordable) than you think.”

Browse All Episodes

New episode every Tuesday.
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// HEARD ABOUT EMAIL ON THE PODCAST?

We're the email team
Chris trusts.

Send It Email Marketing is the agency Chris referenced when he said email is one of the most underutilized channels in home services. $1,500/month flat-rate. Guaranteed 6X ROI in 60 days.

Get 20 Free Templates

6X

Guaranteed ROI in your first 60 days. In writing.

30-50%+

Open rates

$1,500

Flat rate/mo

100+

Clients served

2,000+

Campaigns sent